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This web page basketease.com has the following in the web page, "SCALLOPED FOOD CONTAINERS - The Easy Way to Make Fruit Baskets! Containers to make your fruit baskets makes it easy to display each piece of fruit and create a stable foundation on which to quickly build an attractive fruit array." We saw that the webpage also stated " More than one piece of fruit can be added at the same time." It also said " Training your produce staff to make Basket Ease. Container as compared to most other containers. An added bonus, the plastic containers have endless practical uses after the fruit is eaten! Prior Lake, MN 55372." The header had fruit basket as the highest ranking optimized keyword. It is followed by wholesale baskets, gift baskets, and shrink films which isn't as ranked as highly as fruit basket. The next words basketease.com used was empty baskets. fruit basket supplies was included but might not be seen by search engines.